Build an elite team of chemicals sales reps
Level up and modernize your sales training with AI-powered sales enablement for the chemicals industry

Learn how Henkel modernized revenue enablement at scale
Read the blogIs your training and enablement feeling a little old-fashioned?
You’re not alone. Chemical industry sales teams are among the field-based sales orgs that continue to rely largely on in-person, manual training.
Our training process is inconsistent and not scalable. We need easier ways to help reps in the field.
The chemicals industry changes rapidly. We have a hard time keeping our reps up-to-date.
Our omnichannel sales approach means our attention is divided across a number of different selling roles.
Competition is fierce and the market is getting saturated. We struggle to maintain an edge.
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👉 Learn More & RegisterModernize your enablement to boost your ROI
Leverage AI to scale your sales training making it more tailored and impactful.
increase in deal sizes
increase in revenue per rep
faster onboarding
Start building ideal chemicals sales reps
Create your ideal rep profile and start identifying and building winning behaviors in your sales team.
Measure and track every rep’s skills against organizational benchmarks. Identify skill gaps and start closing them.
Correlate skill improvement to revenue outcomes. Prove the impact and ROI of your enablement efforts.

Coach and practice at scale with AI
Create a safe space for your reps to practice and receive instant feedback with AI role-plays—sporadic coaching from managers isn’t enough to move the needle.
Use interactive role-plays with AI customer stand-ins to simulate realistic, back-and-forth sales interactions.
Overcome the bottleneck of limited coaching time by using AI to review role-play submissions and ease the grading process for managers.

No one makes it easier to build and launch CPG sales training
AI content creation
- Auto-generate knowledge checks and assessments for CPG sales training programs with Mindtickle’s AI.
- Create a full CPG sales training program outline from scratch in minutes with AI—no more blank page syndrome.
- Use AI to quickly create CPG sales role-plays to practice addressing the real challenges your reps are facing in the field.
Ready-to-use content
- Start with a pre-built program from our library and customize it as needed. Launch new programs in minutes, not weeks.
- Leverage ready-to-use content built by enablement experts to maximize our platform’s full capabilities.
- Build custom CPG training content tailored to your needs with our Content-as-a-Service (CaaS) team.
You don’t have to do it all by yourself. Mindtickle jumpstarts your efforts and supports you throughout.
Request a demoWhy CPG sales training leaders love Mindtickle
Henkel modernized their sales training with Mindtickle’s enablement platform.
“We took our old, unstructured, ad hoc classroom training and transformed it into a structure of sales training and professional development opportunities for a whole sales force of 5,000 people…We couldn’t have done this without a great customer success team at Mindtickle and the tech people who sat behind them.”
Paul Spackman, Global Head of Campus
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